Tiktok Usage In India

India is emerging as a key battleground in the fight for dominance between facebook and its chinese rival tiktok especially in the race to lure young first time internet users. Tiktok removed from google play store app store after india bans 59 chinese apps express photo. Tiktok users decrease in india as per a report by sensor tower tiktok downloads in india went down from 35 7 million to 17 million between march and may.

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In comparison to q1 2018 tiktok made a year over year increase of 70.

Tiktok usage in india. In south korea and indonesia we see a slight tilt towards female users. As with so many apps india s tiktok user base is heavy skewed male a ratio not too far off being 10 1. The viral video app has now added around 188 million new users with maximum growth coming from india. Tiktok has been facing backlash in india since the second half of may after users unearthed and shared numerous recent tiktok videos on twitter that appeared to promote domestic violence animal.

Tiktok recently crossed 1 billion downloads on android and ios. The ministry of electronics it published a new statement announcing that indian citizens will no longer be able to use tiktok either on mobile or non mobile internet enabled devices on monday june 29. The apps are engaged in activities which is prejudicial to sovereignty and integrity of india defence of india security of state and public order reads the statement. The downloads are for both the google.

The app has recently. India has been the biggest driver of new tiktok downloads generating close to 660 million installs since its launch in 2017 according to analytics firm sensor tower. For users who have the tiktok app download can still use the. Tiktok has been banned in india along with 58 other mostly chinese apps as tensions between the two countries continue.

With china having blocked facebook the us social media giant needs to ensure it gains traction with young indians to retain its global dominance and benefit from the resultant network effects. The same agency also gives us a demographic breakdown of tiktok users in india indonesia and south korea. According to a report by sensor tower tiktok had its best first quarter so far. Sneha saha the government of india on monday announced the ban of 59 chinese apps in the country a day later one of the most popular short video applications tiktok has been taken down from apple app store and also google play store.

In india usage is most prevalent among users in the their. Tiktok which is developed by chinese company bytedance allows users to.